Mariia
About Candidate
Brand and visual designer focused on branding and visual identity systems. I help brands build cohesive,
well-structured visual languages that strengthen positioning and support business growth.
I work on full-cycle projects — from idea and concept to final execution — including logos, brand systems,
typography, color palettes, brand books, and adaptations across digital and print touchpoints.
I create packaging, menus, posters, and both print and digital materials for premium and lifestyle brands. My work is
grounded in classic design principles — composition, typography, and color — combining aesthetics with structure
and strategic thinking.
Location
Education
Work & Experience
· Branding, visual identities, AI-generated visuals, and commercial design concepts · Development of brand identities, logos, brand systems, and visual concepts · Creation of illustrations, posters, and content for social media, web, and print · Typography selection, color systems, and compositional solutions · Adaptation of designs for different platforms and formats · Collaboration with copywriters, marketers, and art direction teams · Active use of AI tools for idea generation, visual styles, and concepts
· Designed graphics for social media, websites, and email marketing · Developed advertising materials for web placements and promotional campaigns · Worked closely with marketing teams to adapt visuals for different channels and formats · Ensured visual consistency and brand alignment across all marketing materials
· Creation of graphics for products, websites, and brand identities · Development of illustrations and visual concepts for brands · Presentation of concepts to clients and implementation of feedback · Preparation of layouts for print and digital publication · Work with brand guidelines and established visual systems
· Development of visual materials for restaurants and HoReCa projects · Managing multiple design projects simultaneously · Design of menus, print materials, and brand elements · Collaboration with printing houses and external vendors · Quality control and pre-press preparation
Portfolio
