yosita.seingyen
About Candidate
– I am Yosita Siangyen, 25 years old, with 3 years of experience as a Senior Creative & Production Team Lead in the digital marketing agency sector. I specialize in creating content and executing marketing campaigns across various social media platforms, including Facebook, Instagram, and TikTok, as well as basic video production and editing.
– I also have experience collaborating with influencers, handling tasks such as sourcing, contacting, briefing, and overseeing on-set production (when applicable) to ensure quality control. Additionally, I am skilled in joining and managing campaigns on e-commerce platforms such as Shopee, Lazada, and TikTok Shop.
Location
Education
Work & Experience
- Designed communication plans including Big Ideas, Concepts, Content Pillar, and Budget allocation to achieve objectives such as increasing sales, social awareness, and engagement. - Developed marketing campaigns for corporations and governments such as SriThai, Stada Thailand, 1413 Alcohol Help Center, and DPA. - Planned and Presented communication strategies while providing consultation to clients. - Managed social media across platforms like Facebook, Instagram, TikTok, and Line Official Account. - Developed media strategies aligned with objectives through diverse production formats such as short videos, video podcasts, interviews, and reviews. - Specialized in production plans encompassing the full workflow from pre-production to post-production. - Planned and executed influencer marketing strategies, ensuring alignment with business goals. - Implemented influencer marketing strategies that drove e-commerce sales on Shopee and LAZADA to increase clients' ROI by over 10% within 3 months. - Proficient in basic video editing using tools such as Capcut and Adobe Premiere Pro. - Managed and Designed workflows and created a tracking sheet in Google Sheets to manage departmental team operations and track progress.
- Planned online marketing strategies for up to 8-10 brands for 3-6 months such as Shan Villas, Rococo, and Benjamin Moore. - Created online content and collaborated with graphic designers to ensure brand identity consistency. - Optimized Facebook ad strategies, including CPL (Cost Per Lead) to align with the client's marketing budgets. - Prepared ads performance reports to present KPI results and campaign insights to clients.
Portfolio
