PROCORO Crunch Choc | Chocolate Lava Crispy Pastries
Responsibilities
- Develop creative ideas and concepts for Procoro’s TikTok channel and other social media platforms.
- Design content formats, write scripts, and oversee production from pre- to post-production.
- Ideate, storyboard, and produce trend-driven short-form content that fits platform culture.
- Collaborate closely with producers, graphic designers, and marketing teams to ensure creative alignment and brand consistency.
- Monitor audience behavior, analyze performance metrics, and stay current with TikTok trends and platform insights.
- Ensure all content reflects brand tone, storytelling style, and visual standards.
- Pitch creative ideas to management and partners, and help guide the creative team to deliver on plan.
- Occasionally support event coverage, including store activations and influencer collaborations.
Qualifications
- Bachelor’s degree in Communication Arts, Marketing, or a related field.
- Minimum 2 years of experience in Creative, Content, or Program Development — preferably in online or social media.
- Strong understanding of digital platforms (TikTok, Instagram, X, Facebook, YouTube).
- Excellent communication, presentation, and project management skills.
- Experience in online program formats or the music /entertainment industry FMCG is a strong plus.
What We’re Looking For
- A creative mind that truly understands TikTok culture and knows what makes content go viral.
- Bold, experimental, and passionate about storytelling through short-form video.
- Fast-moving, flexible, and driven to bring ideas to life from concept to completion.
Location: Ratchadaphisek 7 Yak 15 (Nathong 2), Bangkok
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