Product Marketing Executive

Job Description

Jo Malone London
Understated style. Defined by a rather unconventional sense of sophistication. A British fragrance and lifestyle house, with a contemporary point of view. Timeless and elegant… but always infused with a charming dash of wit and whimsy. Acquired by The Estée Lauder Companies, Inc. in 1999, today the brand is available in 63 countries worldwide and continues to inspire a loyal following

About the job

• This function aims to improve our in-channel execution and our ability to overlay localized Retail/ Social Retailing programs onto the standard Product Marketing activity (e.g., Events, Promo, Merchandising, Distortion, Trade)
• Responsible for customized retail marketing for each Channel (FSS/DS/SMC/Online) with different development of channel specific calendars and programs; including areas such as merchandising, promotions, and events. Build Omni-Channel building block
• Owns, develops, coordinates and cascades a tool-kit of in-store promotional activities, in-store program development and execution to Sales and in store artists
• Develops differentiated calendars and plans/forecasts programs (merchandising, events, promotions) relevant to executional requirements and consumer target audience (CRM data) and retailer campaign for each respective channel and outlets
• Creates different business models to win in every channel.
• Monitors results and channel competitiveness to ensure Brand executional excellence in next program 

Qualifications

• Master’s or Bachelor’s degree in Marketing, Business Administration or related fields
• Minimum 8 years working experience with 3 years in Category Management / Retail Operations / Retail Marketing / Sales at Manager level.
• Experience in Luxury Retail Marketing and / or FMCG is a plus.
• Enthusiastic / proactive / flexible
• Strong business acumen.
• Persuasive but collaborative working attitude.
• Proven ability to provide guidance, instruction and training.
• Proven exceptional ability in driving sales, organizational skills, customer service.
• Management experience and strong influencing skills essential.
• Strong presentation skills with English proficiency

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