Senior Writer (Fluent in Thai & English)

Job Description

Burda Thailand Media Production
Burda (Thailand) is one of the Kingdom’s leading international media operating companies. Its multi-faceted approach to providing cross-platform media solutions allows it to effectively reach and engage target audiences. This strategy has translated to a successful portfolio of international lifestyle and luxury titles (e.g. Prestige, Hello!, Lisa, and Lifestyle Asia), further enhancing its expertise in creating niche as well as mass-media products. Consequently, Burda (Thailand) also offers custom publishing projects, supplements, and special projects on digital and traditional platforms.

Lifestyle Asia in Thailand are looking for an experienced content writer with experience covering, the local luxury lifestyle scene in Thailand. Reporting to the Editor in Chief, the candidate will support driving the brand with great content solutions for both readers and clients. In close collaboration with the sales team this position should come up and create convincing content solutions, advertorials and exclusive as well as high profile content for our brand.

Responsibilities:

• Creating editorial content solutions, digital covers, pitches and client related advertorials for Prestige and Lifestyle Asia
• Covering all brand news and trending stories on luxury and lifestyle, particularly fashion, beauty, and people
• Attend high-profile events including media tastings, press previews, exclusive interviews, etc.
• Creating and maintaining relationships with key stakeholders in the lifestyle scene
• Constantly generating ideas for new editorial content campaigns, videos and projects, as well as creative ways to cover sponsored content (digital cover, people lists, badges etc.)
• Supporting the Editorial Content director with the creation and execution (virtual) events
• Project managing sponsored content including video production for clients

Requirements:

• Excellent English and Thai writing and speaking skills
• Keen interest, knowledge and contacts in the world of lifestyle, particularly in fields of the local people/society scene, watches, fashion
• Knowledge of premium and luxury brands in Thailand
• Existing relationships with brands, celebrities and KOLs in the market are a plus
• Creativity and drive to collaborate with the sales team to create successful campaigns and digital covers
• Excellent writing and communication skills in English as well as Thai
• Possess at least 2+ years’ experience in print media in Thailand
• Proven track record of writing engaging, well-researched stories and headlines
• Detail-oriented, resourceful and can work fast under daily deadlines
• Ability to optimise content for all distribution channels
• Social media-savvy and always staying on top of trending topics in society
• Experience using CMS such as WordPress
• Knowledge of analytics tools such as Google Analytics
• Experience in working with digital KPIs (engagement, reach)
• Working ability of image editing software and practical knowledge of video production/editing is a plus

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