Pongsathorn Hongtongkham

'Local Boys' Brand Manager - Plan and analyze marketing strategies to consistently create customer awareness. - Supervised a subordinate team of 5 members (2 Sales, 1 Creative, 1 Copywriter, 1 Designer) - Analyze markets and target groups to develop marketing activities and communications tailored to target groups for presentation to management. - Analyze consumer behavior to understand needs, purchasing behavior, and satisfaction to develop products and strategies. - Establish and manage product image and brand promotion to be recognized in the market, both online and offline. - Plan marketing promotion activities, including internal and external organizational activities, to promote the organization's image. - Plan Co-Promotion activities with partner companies (Max Value / Tops / Restaurant / Onsite - - - Event Road show) and explore new marketing strategies. Develop marketing strategies to stimulate sales with marketing partners (Partnership) to achieve set goals. Manage and promote sales activities both online and offline to increase sales as planned. Managed booth setup, booth maintenance, front-line staff, and daily sales, including daily, weekly, and monthly sales reports in certain areas. Manage teams, motivate workforces, and coordinate with both internal and external teams. Plan and manage budgets, control costs, and ensure marketing activities align with prepared budgets. Conduct consumer satisfaction surveys to evaluate the effectiveness of sales promotions and activities, as well as the regular impact of consumer behavior. Use gathered data to plan improvements in operational processes. Manage product image regarding communication and product advertising plans. * Control and direct advertising agency operations to plan advertising campaigns and sales promotions for each campaign. Manage online sales channels, social media (FB / IG / TIKTOK / LINE / YOUTUBE) and the company's website, including coordinating with department stores for marketing and sales activities to increase product visibility and sales. Build good customer relationships (CRM) to manage various consumer complaints through online media and conduct activities to foster good relationships with the target group, focusing on brand loyalty, leading to the expansion of a loyal customer base.

- Lead the social media management efforts for all brands under Dr.CBD Group, including Dr. CBD, Dr. CBD Clinic, Vital Health Cafe, Vital Medi Clinic, Dr. Kratom BIO, Dr.Pet CBD, 9CE, Happii, and Earthlab. - Develop and implement comprehensive social media strategies tailored to each brand's unique audience and goals. - Manage and curate content for Facebook, Instagram, YouTube, LinkedIn, and Twitter, ensuring brand consistency and engagement. - Manage online shopping platforms: Lazada, Shopee, LINE OA, LINE Shopping. - Collaborate with advertising agencies to create and execute effective paid social media campaigns, optimizing ad performance and budgets. - Work closely with Key Opinion Leaders (KOLs) agencies to identify and partner with influencers to enhance brand visibility and reach. - Analyze social media data and metrics to track performance, identify trends, and adjust strategies as needed to drive growth and achieve KPIs.

THAILAND'S LEADING ONLINE GAME PUBLISHER and providing 360 game services expert. with the first "Free to Play" model service in Thai's online games industry. - Plan the operation of the game, and the budget for the license contract. control the action The work of each team to perform their duties according to the date-time set until the launch. - Localized game content(media content, in-game content). - Directed Game's brand identity. - Participate in planning communications, promotion plans, and creating brand interest to reach the target groups set by the company. - Managed a community creator team to maximize user satisfaction and built the game's community through Facebook Group, Line Group, and Discord to increase retention. - Managed the budget Disbursement planning - budget for the project to create a consistent balance sheet. -Managed and coordinated with relevant departments both inside and outside the organization. - Analyze and develop games for maximum usability and customer satisfaction. and income communicate and work with the game developer team in Korea and China

Surround Brown The Best of Brownies and Choux Creme Brulee(Choux Cream) Design brand identity of Surround Brown. Design and Create signature product using market research and passion including packaging. Promote products online, offline as a communication channel between new customers, regular customers and the store. Control production, quality and stock sufficient for sales. Facebook: Surround Brown Instagram: Surround Brown

- Manage properties for rent with vacation home and condo in Chiang Mai. - Managed available properties for guests to have the best experience on vacation by market research, renovating, decorating properties, and providing the necessary information, e.g. festival, local events. also car rental, tour guild, or trips providing.

Internship in the food and beverage department, bartender position Manage/Assess raw material inventory Design a new exotic menu every week. Welcoming, greeting, talking to customers (40% English, 40% Russian, 20% other) Taking care of preparing drinks for guests + 300 people/day