Chayarat Nithisettakul

Content Planner
January 30, 1989

About Candidate

Content Planner and Strategist | Branding, Content, and Communication Professsional

Versatile professional with experience across diverse roles: Copywriter, Event Organizer, Marketer, and KOL Content Strategist. Worked with clients in FMCG, Banking, and Supplements industries. Be able to work under pressure and fast-paced environments, delivering creative solutions and strategic insights.

Location

Education

M
Master of Art in Media Studies 2014 - 2016
The New School University
B
Bachelor of Journalism and Mass Communication 2007 - 2011
Thammasat University

Work & Experience

C
Content Planner and Strategist (Freelance) Jun 2023
Self-employed

- Branding development project - starting from researching and gather information, developing brand directions, and finishing the project - Create and develop event year plan for client including communication plan for all events - Script writing for discussion sessions in a company event

O
Online Communication Director Mar 2023 - Jun 2023
TADA Entertainment

Responsible for all social media platforms for the company including media planning, content, and analysis.

S
Senior Manager, Content+ Jan 2020 - Jan 2023
Mindshare Thailand

- Create and develop content strategy for marketing campaigns, content guidelines, influencers selection, and offline-online content plan. - Develop and supervise on content creation and production details to ensure the quality throughout the production process. - Monitor the performance and develop report with suggestion for next project. Clients: AXE, Magnum, Wall's ice-cream, Sunlight, Seventh Generation, Comfort, Brands, LINE BK, etc.

M
Marketing Manager, Postpaid in-life unit Sep 2017 - Sep 2019
DTAC

- Develop marketing campaigns and oversee end-to-end customer journey, marketing plan and go-to-market strategy, product launching and communication plan. - Co-ordinate internally with various departments on product design, system and application development and media and communication. - Selected to be in a special task force, working alongside other team members and top managements in agile working environment.

C
Creative Writer May 2016 - Oct 2016
Change Corporation

- Create event concept and develop event plan and execution from client brief. - Oversee creative direction, including copywriting and art direction along with art director and producer.

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