YVIS | Accessories Store
The Content Creator creates daily product content that keeps YVIS products visible, easy to understand, and desirable beyond the launch period. This role supports product push, styling content, product education, daily Stories, and simple selling content across YVIS marketing channels.
Key Responsibilities:
- Daily Product ContentΒ
- Plan, shoot, and edit daily product content for YVIS.
- Create content for bestsellers, restocked products, old collections, giftable items, slow-moving products, and hero products.
- Refresh older products through new styling, visuals, angles, and formats.
- Create simple selling content for Feed, Reels, Stories, LINE, website, and ad support when needed.
- Styling & Product Education Content
- Create styling videos, try-on content, mix-and-match content, outfit pairing, mirror videos, and product close-ups.
- Show customers how YVIS products fit into daily life.
- Create simple and reusable product education content.
- Make product information clear, easy to understand, and customer-friendly.
- Daily Stories & Cross-Platform Content
- Create and post daily product Story content for Instagram.
- Prepare product photos, try-on clips, short videos, polls, comparison content, and product highlight Stories.
- Create content that can be adapted across Instagram Feed, Reels, Stories, LINE, website, ads, and TikTok.
- Adjust content formats based on platform requirements.
- Work with the TikTok Content Creator when content can be adapted into TikTok-style videos.
- Content Bank & Asset Management
- Maintain a content bank with ready-to-use product content.
- Organize content by product, collection, format, campaign, and purpose.
- Keep reusable product, styling, educational, and selling content easy to find.
- Reduce last-minute content creation needs through proper asset management.
- Update the content bank regularly with new and refreshed content.
- New Launch Support & Team Collaboration
- Create additional content after launch to extend product visibility and sales momentum.
- Support launch campaigns with product-focused content, styling content, and product education.
- Collaborate with the Graphic Designer when content requires graphic design support.
- Work closely with the Creative Content Strategist, Social Media Content Planner, and Marketing Communication & Content Coordinator to ensure content aligns with campaign objectives and deadlines.
- Content Performance Learning
- Track which product content performs well.
- Identify products, content angles, styling formats, and selling messages that generate stronger engagement.
- Share insights with the Social Media Content Planner and Creative Content Strategist.
- Recommend content ideas that should be repeated, improved, or refreshed.
- Use performance learnings to improve future content creation.
Qualifications:
- Bachelorβs degree in Marketing, Communication Arts, Fashion, Design, Media, or related field is preferred.
- 0β2 years of experience in content creation, social media, fashion, beauty, lifestyle, retail, or related field.
- Fresh graduates with strong portfolio, good taste, and strong content skills are welcome.
- Able to shoot and edit content using phone, camera, or other basic editing tools.
- Strong sense of visual aesthetics, styling, composition, lighting, and product presentation.
- Understands Instagram content formats, including Feed, Reels, Stories, and short-form video.
- Interested in fashion, jewelry, accessories, lifestyle, social media, and online trends.
- Able to work in a fast-paced environment with frequent launches and changing priorities.
- Responsible, organized, detail-oriented, and able to meet deadlines.
- Portfolio or examples of content work are required.
Workplace: Phahonyothin, Bangkok
Apply: hr@yvis.co
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