Garmenti | Accessories brand
Garmenti is a Bangkok based accessories brand that transforms everyday essentials into expressive design pieces, blending playful inspiration with refined functionality.
Rooted in a distinctive food inspired design language, the brand reinterprets familiar forms into sculptural silhouettes, signature hardware, and thoughtful details that feel both unique and wearable.
Guided by a vision of being fun, fresh, friendly, and your favorite, Garmenti focuses on quality materials, considered construction, & designs that seamlessly move with modern lifestyles creating pieces that donβt just complement an outfit but bring personality into everyday life.
Role Overview:
We are looking for a creative, content driven Content Creator to grow Garmenti through engaging, high performing content.
Key Responsibilities:
- Content Planning & Execution
- Plan and manage weekly and monthly content calendars across Instagram, TikTok, LINE OA, and other channels
- Develop creative content ideas aligned with brand identity, product launches, and campaigns
- Create and execute short form content independently including Reels, TikTok, Stories, lifestyle, product, behind the scenes, and daily brand moments
- Plan and execute content shoots including styling, setup, and storytelling
- Content Creation & On Camera Presence
- Confidently appear on camera and create engaging, personality driven content
- Produce content that feels natural, relatable, and aligned with Garmentiβs brand tone
- Stay updated on trends and adapt them to fit the brand in a relevant way
- Copywriting & Communication
- Write captions, hooks, scripts, and broadcast messages that connect emotionally with the audience
- Ensure all messaging is consistent with Garmentiβs brand voice
- Platform Management & Community Building
- Publish and manage content across all platforms consistently
- Engage with audience through comments, messages, and interactions to build an active community
- Maintain a strong and cohesive visual identity across all channels
- Performance & Optimization
- Analyze content performance including reach, engagement, and conversion signals
- Continuously optimize content based on insights and results
- Understand what works and apply learnings to future content
- Live & Sales Support
- Support live selling sessions including content preparation, storytelling, and product highlighting
- Create content that supports both brand building and conversion
- Cross Team Collaboration
- Coordinate with internal teams including founder, graphic designer, photographer, and marketing team to ensure smooth execution
- Align content with product launches, campaigns, and sales periods
Qualifications:
- Strong understanding of TikTok, Instagram, and social media content creation
- Confident in shooting and editing content using a mobile phone
- Strong sense of fashion, lifestyle, aesthetics, and storytelling
- Comfortable appearing on camera and expressing ideas clearly
- Ability to balance creativity with performance driven thinking
- Organized, proactive, and able to manage content from idea to execution
- Strong communication skills and ability to work well in a team
- Detail oriented, responsible, and reliable
- Good command of English, fluent is a plus
Experience:
- 1 to 3 years of experience in social media, content creation, or digital marketing
- Experience in fashion, accessories, beauty, or lifestyle brands is highly preferred
- A strong portfolio especially short form video content is required
- Experience in both content planning and hands on production is a plus
Workplace: Onnut, Bangkok
Apply: careers@garmentiandco.com
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